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Fame and Marketing
Quick! You’ve got 5 seconds to think of the most prolific pop culture celebrity you can…… How did you go? Is it Kim Kardashian? It should be! That’s right, we’re going to talk about Kardashian and how you can use the same simple marketing tool that has made her a...
Striking the right phone tone
Why do most people sound so different on the phone? Someone who is naturally bubbly and confident will often sound flat and uninspired when heard in a receiver, but why? Most of the time we do it without thought, years of social conditioning trying to sound...
History of On Hold Music
Hold music, it’s a part of life and something every person encounters. But while we wait on the phone listening to the music piping down the phone as ‘the next person in the queue’, we never wonder exactly how, when and why hold music came into existence. In early...
How to nail the perfect phone manner
Despite the prevalence of email, messaging and social media, the vast majority of business is still conducted by phone, especially the all-important first contact. Keeping that in mind it is absolutely imperative that you and your team are confident and skilled enough...
The First Impression Is The Voice Impression
If we were to ask you what is the first impression you have or had of a particular business, you would probably say it is their brand or their customer service that left an impression on you. Although these two aspects are important, what you do not realize is the...
Being Connected
Why Your Business Needs Someone to Connect With Customers after Hours Most business owners come from a school of thought that justifies the importance of building upon customer service and lasting relationships. However, not many of us use a method to connect to our...