by ethan | Nov 22, 2014 | Marketing
If I asked you ‘think of the most recognizable tech brand you can’ I’d hazard a guess that most of you instantly thought of Apple. You are probably reading this on a mac computer, or on your iphone or ipad. All your friends and family are bound to be toting around...
by ethan | Nov 7, 2014 | Customer Service
The first point of contact for most businesses is via phone. Like it or not, this is the moment when how you present yourself is the make or break in your customers decision to use your services. Think about who is responsible for answering the phone in your company,...
by ethan | Nov 1, 2014 | Customer Service, Marketing
It’s a truth that we all know in our hearts, you can’t please all of the people all of the time. So why do so many business owners try to do it? You can see it in shops that have a mis-matched jumble of styles and products, businesses that are too afraid to take a...
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